Time goes by and all changes – people, traditions, nature, dreams, fashion – all, despite of that fact was it created by human or not. Only this rule is unchangeable. Like people grow old, all in our world is becoming out of day. There was time when telegraph was super invention that had simplified the process of communication and helped people to keep in touch with each other through long distances. But now our children even don’t know what it is and how it looks like. They used to communicate with the help of cell phones or e-mails. Who knows maybe these new means of communication will become old stuff in a few decades. It’s plain truth of our life and we can’t change it. In any way we should admit that all changes are for the better and they make our life more pleasant and convenient. Not to lag behind the times we (especially those who have their own business) should update services, technologies, corporate image and so forth very often. With appearance of some novelty, everybody tries to be one of those who apply it first, especially in the Internet where the level of competitiveness is rather high.

You know, almost every company has its own internet site to sell products on-line or advertise itself, its services and products among Internet users. Each owner of such companies wants his site to look uniquely and not like others, have such technologies which can make his visitors feel ok and come back later. That’s why he tries to redesign his site and make it more stylish and modern. It concerns not only the design but content and technological filling as well. Let’s consider what novelties are nowadays in the world net. First that comes to our minds is Web 2.0. style. A lot of sites are now redesigned accordingly to this style. Why is it so popular and what profits and advantages does it provide. I can say only one thing - it’s style of Simplicity, Convenience and Clarity. It much more simplifies the process of web site using by providing easy navigation system, simplified search, another type of buttons (which can be easily noticed by visitors), absence of superfluous details, confusing and interfering components. Each element has its definite significance and plays its irreplaceable role in the whole structure of the site. Therefore, on-line stores, forums, portals and other sites are eager to change their appearance and develop it in the Web 2.0 style because of its popularity among Internet users. However, even such popular and well-known style can present something new and special and atypical to similar sites. As an example we may examine the new design of TemplatesFlow. It’s on-line store that sells web site templates and logotypes. Recently it has changed its design and developed it in the web 2.0 style. We can view very interesting solutions new for the similar stores.

- First of them is Live Demo. Everybody who once bought a template or tried to do it of course came across such notion. For those who have never done it, I’ll explain what it is. When someone wants to make a site and he decided to do it through buying some template, he goes to some shop and chooses there between lots of samples. Templates can be of different types – static templates, templates with flash elements, osCommerce templates, word press and many others. So, Live Demo is such function when you can view the template full-size and try all buttons, in other words to see your future site in work even if this template is static. Till recently this function was provided only to osCommerce templates and some other types. But now Live Demo can be applicable to each template no matter what type it is belonged to. Few more details. Live Demo means that you can test your future site in work without buying it – i.e. be on the place of your potential visitors and estimate all its advantages and disadvantages, decide maybe you want to change something a little bit or leave as it is. It is much more simple to view all little details in full size template rather than in its short screen. That’s why Live Demo is needed in such shops to ensure the clients in the reliability of the purchase they will make. Nobody likes to buy a pig in a poke and wants to get some guarantee before making this important step in his life. So, as you can see Live Demo technology is very important for such on-line shops as TemplatesFlow for offering its clients services of higher quality.

- Next new technology is Drag-and-drop system. You’re used to come across this system when want to move some shortcut at your desktop or send it to the recycle bin for instance. What do you do for that purpose? Right, you just click on that item and drag to that place where you want it be and there you drop it – as a result you got this item wherever you’ve wanted. That’s why this system is called drag-and-drop. Hence, this system will be available in the templates store. The client can simply click on the template’s screen short he likes and drag it to the shopping cart and then if he wants he can repeat this process one more time or times with the next templates. The total sum will be calculated automatically. It’s much more easier and convenient.

Some sites developed in Web 2.0. style use such technologies as enlargement of the screen short only by one click. It’s more convenient and faster rather than wait when it downloads in new window.

Other try to simplify search system to help their visitors easily orient themselves and find exactly what they want. With the help of Customer-friendly search each visitor of such site can easily find what he is looking for having entered any word connected with the theme he is interested in.

All these modern technologies in designing web store will certainly simplify its usage by customers. But there is no guarantee that this is a top of perfection. I’m sure in a few years or even faster there will appear new and new technologies. All you should do is to keep up with new tendencies in web design and apply them in your site.

This entry was posted on Wednesday, July 4th, 2007 at 7:04 am and is filed under General News, Company News, Articles. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.